Why Astra Acts on What Clarivoy Measures
Clarivoy tells you which channels sold cars. Astra and the DD1 team move the budget, fix the website and run the campaigns.
$3,000 per rooftop per month
Month to month
the short version
Clarivoy measures the marketing. Astra changes it.
Clarivoy is an attribution, identity and audience platform. By its own description it isn't an agency and doesn't sell advertising to dealers; campaigns built on its audiences run through the dealer or the dealer's agency. Its paid plans are published at $999 to $1,499 per store per month on 6-month, 12-month or multi-year terms. Astra does the execution, at $3,000 per rooftop per month, month to month.
Clarivoy details from Clarivoy's public website as of October 2026.
See what Astra discovers in your dealership
Book 20 minutes and we'll walk through what Astra would run for your store: the ads, the search work, the listings and the website fixes.
an honest comparison
Where each one fits
Clarivoy
Where Clarivoy is strong
- Independent, multi-touch sales attribution across 200+ integrations, including CDK, Reynolds and Reynolds, VinSolutions, DriveCentric and the major website platforms.
- Measurement of TV, CTV and display exposure and, per Clarivoy, an automotive attribution partner in Comcast Advertising's Outcomes+ platform.
- Audiences you can push to Meta, Google, CTV, email or direct mail.
If measurement is all you need, Clarivoy costs less per store than Astra.
Astra
Where Astra is different
- Measurement isn't the gap. Most dealers can already see where money is wasted. What's missing is someone whose job is to act on it. That's Astra.
- The whole program. Ads, SEO, website changes, every business profile and creative, done for you.
- Month to month. Cancel before the 15th and that month is your last.
Which one fits your store
Choose Clarivoy if
You have a team or agency that will act on attribution data and you want an independent scorekeeper.
Choose Astra if
You want the work done.
Or run both
Clarivoy keeps score, Astra plays the game.
Sources, checked October 2026: Clarivoy, Clarivoy pricing, Clarivoy CDP Lite, Clarivoy and Comcast Outcomes+.
Common questions
Clarivoy and Astra: common questions
Does Clarivoy run advertising?
No. Clarivoy says it isn't a digital marketing agency and doesn't sell advertising to dealers. Clarivoy pushes the audiences; the dealer's team or agency runs the campaigns.
How much does Clarivoy cost?
Clarivoy publishes a free Starter plan and paid plans from $999 to $1,499 per store per month. Groups get custom quotes.
Can I use Clarivoy and Astra together?
Yes. Independent attribution and hands-on execution do different jobs.
Your dealership, finally running on true intelligence.
Astra and the DD1 team run your ads, SEO, website, listings and creative for one flat price per rooftop. Month to month, and your data stays yours.
